Google, for example, recently started penalizing sites with intrusive interstitial ads. These types of pages force visitors to complete an action before they can access the content they want. So Google decided to penalize these types of pages in its mobile search results. Yet ads that block the content we want to watch are a growing problem. are not in the best interest of users and will soon penalize pages with intrusive interstitials. Certain interstitials such as pop-ups or age verification requests are required for safe browsing and will not affect your performance.
The latest big thing in performance monitoring is this metric that measures how long it takes to display an item of content to a user. It is increasingly becoming the standard by which user experience is evaluated after adoption in tools. Loading speed is a key factor affecting user experience. Studies have shown that if your Latest Mailing Database website loads for more than a second your bounce rate will increase nearly. Now includes a tool to measure this data called . Now Google will start adding the metric to its rankings starting in June.
A slow website is unacceptable to the average web user. Not only will this frustrate them and cause them to lose their trust but more importantly it will damage your business. It's easy to underestimate the importance of website loading speed. After all it's just a static page right well not really. A slow-loading website can affect not only your conversions but your conversions as well. It also affects your SEO.